The new Rent. brand for the network that Redfin acquired in 2021 covers the rental marketplaces under its umbrella including Rent.com, Rentals.com and ApartmentGuide.com. The nation’s large portals have undergone focused strategies to develop their rental marketplaces as they look to dominate all things home, and expand their relationship with future homeowners. This rebrand continues the evolution as large real estate players evolve their rental strategies.