Former Zillow execs raise $40M for real estate startup

Startups and incumbents have been making an all-out effort to streamline the transaction in recent years. One of the chief hurdles involves stitching together the processes ancillary to the transaction – such as mortgage, title and insurance — which has spurred a bunch of innovation, including iBuyers and startups like Tomo and larger players like Zillow Group and Opendoor. A true digitized transaction, from start to finish, is still years away, but the hunt is on in earnest now.