Real estate alternative finance Reali shuts down

Reali, a real estate alternative finance startup, which provided buyers with cash-backed offers and offered sellers who were also buying a home a trade-in financing service, will shutter its doors by the end of the year. The company raised a $100 million Series B funding round in August 2021. Companies emerged on the scene in recent years with tons of funding and tried new things, but, ultimately, some must fall by the wayside as competition heats up in the real estate alternative finance category.